Google Partner
The client accounts we manage through our Google Ads manager account meet Google's Partner thresholds for ad spend, optimization score and team Skillshop certification.
Certifications and Partnerships
What backs up what we say
Printing a badge is the easiest job in this industry. So we put three things on one page: the status we actually hold, what that status demands of us and the promises we sign into the contract. If you are comparing agencies, you should have something measurable to compare.
Short answer: What certifications and partnerships does Rebel Co. Group hold? Rebel Co. Group holds Google Partner status, and the specialists who work on the accounts are Google Ads certified. Client ad accounts are managed through the agency's Google Ads manager account, while ownership of every account stays with the client. Over 7 years the agency has run ads, SEO, content and web work for more than 300 brands across 15 industries. Beyond the status, three commitments are written into the contract: account and data ownership stays with the client, exit terms are defined from day one, and every report can be verified from the client's own account.
Platform
Our platform partnerships
The statuses below are the ones we hold right now. This section is fed by a single record, so the moment a status lapses it comes off the page with it.
Threshold
What Google Partner status actually requires
Google does not hand this status out on application, it measures for it and rechecks every day. Miss any one of the three conditions and the status drops, then it has to be earned back.
Spend threshold
The client accounts linked to the manager account have to clear a spend level Google sets, measured over the last 90 days. Concentrating the work in one large account is not enough, because every managed account is counted together.
Optimization score
The manager account has to hold an average optimization score above 70%. That score reads account structure, bidding strategy and the opportunities left on the table, which makes it a direct measure of how efficiently your budget is built.
Certified team
At least half of the specialists working on the accounts must have passed Google's Skillshop exams. Certifications are renewed every year, so nobody passes once and puts the badge on a shelf.
Structure
Your accounts sit in our manager account, the ownership stays yours
We open your ad accounts in your name and then link them to the agency's Google Ads manager account. That setup does two jobs at once. We can work inside the account every day, and you remain the owner of it.
The difference shows the day our paths separate. Removing the link is all it takes, and the account with its full history stays exactly where it is. An ad account the agency opened in its own name cannot be transferred, so you start from zero, and because the conversion history goes with it the algorithm has to run through its learning period again.
The same logic holds on the measurement side. Your Google Analytics property, your Search Console verification and your conversion setup live in your accounts, not in our dashboard.
Contract
The part that binds us harder than a badge
A status is an indicator, a commitment is in writing. These three clauses read the same way in every client contract.
Ownership
Your site, your ad accounts, your analytics data, your content and the design source files belong to you. While the work is running and after it ends.
Exit terms
What happens when you want to leave is written down before we start. The notice period, the handover list and the date your accesses close are all named in the contract. We do not hold anyone hostage with their own data.
Verifiable reporting
Every number in a report can be checked from your own account. Your Google Ads, Analytics and Search Console access stays open, so you are never dependent on our screen.
Checklist
How much should a badge weigh when you choose an agency
A badge tells you about managed volume and certification. It tells you nothing about the quality of the work. There are excellent teams without one and weak teams carrying one. So do not make it your only criterion, we collected the technical questions worth asking in our guide on how to choose a Google Ads agency.
Four things deserve the real attention: who owns the ad account, whether conversion tracking is set up correctly, whether the numbers in the report can be verified from your own account and whether the exit terms are in the contract. An agency with a clear answer to all four is dependable, badge or no badge.
FAQ
Frequently asked questions
Which platform partnerships does Rebel Co. Group hold?
We hold Google Partner status. The spend across the client accounts linked to our Google Ads manager account, the optimization score of that account and our team's Skillshop certification meet the requirements of the status. The current list of active statuses sits at the top of this page.
What is the difference between Google Partner and Google Premier Partner?
The program has three tiers: member, Partner and Premier Partner. Partner status is granted against measurable thresholds and Google rechecks it daily. Premier Partner goes to the top 3% of the companies in the program in each country and is awarded once a year, so it is a ranking and it cannot be earned mid-year. Rebel Co. Group holds Partner status.
Who owns our ad accounts?
You do. We open them in your name and link them to the agency manager account for management only. If the relationship ends, the link is removed and the account, the historical data, the conversion records and the audiences stay with you.
Do you have certified specialists on the team?
Yes. The specialists working on the accounts are Google Ads certified and the certifications are renewed every year. This is already one of the requirements of Google Partner status, which asks that at least half of the account managers hold a current certification.
Is it risky to work with an agency that has no badge?
Not on its own. A badge shows managed ad volume and certification, it does not measure the quality of the work. Four things matter more: account ownership, conversion tracking set up correctly, a report you can verify from your own account and exit terms written into the contract.
What happens to our work if we change agencies?
The handover list is defined in the contract. Ad accounts, analytics properties, conversion setups, content and design source files stay with you. We deliver the handover file within the notice period and close the accesses on the agreed date.
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